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News 10 July 2008 7 July 2008 3 July 2008 30 June 2008 26 June 2008 23 June 2008 |
22 October 2007
BBC to axe ultra-local TV
The corporation has had to downsize its original plans and now wants to invest in its existing local broadband services, by developing its multi-media interactive offer MyLocalNow, along with complementing services such as MyNewsNow and MySportsNow.
The BBC said that the focus was instead on creating high-quality content for the rapidly increasing number of broadband users.
The move comes as good news to local newspapers amid fears that the BBC plans would have undermined regional commercial online media.
The Newspaper Society, the trade body representing the local and regional press, is delighted with the decision.
Director of the society, David Newell, said that the organisation was pleased that the BBC had recognised that public money should not be spent on duplicating services already provided by existing commercial media players.
The society welcomed the assurance that the corporation’s latest proposals for local news online services would be subject to approval by the BBC Trust. And this, Newell added, would require a public value test including market impact assessment by media watchdog, Ofcom, and the BBC.
Slashed budgets have also sounded the death knell for the BBC’s new local radio stations in Bradford, Cheshire, Somerset and Dorset.
