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30 June 2008 Journalists should take blogging seriouslyToo few journalists treat blogging seriously and are failing to grasp the truth that the blogging revolution is threatening the established order of journalism, according to Guardian media commentator, Roy Greenslade. He said journalists did not regard blogging as having any real public service value and that many, especially print veterans like himself, were very suspicious of bloggers.
Many editors and journalists, he added, were still clinging to the old model of news- that of one-way traffic, of us and them, where journalists lectured and did not converse with their readers. Greenslade said that blogging turned that model on its head. It allowed people to question the information journalists provided, allowed them to produce their own information and offered them a space to air their own views.
But journalists, he explained, still wanted to see themselves as a class apart. He said that they saw themselves as secular priests, who decided what information to give the great unwashed and even told them how they should react to that information, what to think and what to do. But he warned that the congregation was no longer in awe of the priests, whose supremacy was crumbling.
According to Greenslade, journalists had to open themselves up to a new thought process- that there was no us and them. |
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